Beverages, Inc. (Pink Sheets: NBVG) is focused on growth and diversification in the healthy food / healthy water industries. NutriPure currently owns XND Technologies, Inc.


Beverages’ subsidiary XND Technologies, Inc. is bringing to market a complete line of nutrient-enhanced bottled water products under the NU2O label. XND has a strong management team in place, headed by Founder and CEO Steve Nickolas, a veteran of 35 years experience in the water business.

Nu2O products will be the first and only premium nutrient-enhanced bottled water products to be produced using a revolutionary cold-filling process that enables the adding of organic nutrients while retaining the appearance and taste of pure water. This concept is unique because no other producer adds organic nutrients without also adding masking flavors, colors or sweeteners. Nutripure’s products will contain no calories, no carbohydrates, no colors and most importantly, no flavors other than pure water. NutriPure’s patented cold-fill process gives the company two huge marketing advantages over its competitors. First, this process costs 30% less than the standard hot-fill process, which translates directly to greater bottom line profits. Cold-filling also enhances the bioavailability of the ingredients, prevents biodegradation, and allows beverages to be bottled at neutral pH, thereby creating a more healthful product without altering the taste of the water. This process gives NutriPure the advantage of being able to use the claims “natural”, “organic”, and “no preservatives” on its packaging and marketing materials.

Consumer testing indicates that the public sees Nu2O in a category of its own, somewhere between SmartWater and VitaminWater. Nu2O products will include a vitamin enhanced water for general health, a diet formulation for weight watchers, an immune booster, an energy and fitness drink, and additional formulations to be announced later. The company plans to initially launch three formulations under the Nu2O label, with three additional formulations scheduled to be introduced after the second quarter of operations.

Distribution will begin in the Southwest U.S. and expand nationwide over the following six to eight months, contingent upon finalization of funding and staffing requirements. Based on an extensive analysis of current and anticipated market conditions, the company forecasts gross product sales at $10,855,500 for the first 12 months of operations, $49,890,000 for its second year, and $66,100,000 for the third year. These are preliminary projections subject to change depending on a variety of factors including unanticipated fluctuations in the market place.


 


Beverages, Inc. continues to seek additional acquisitions and ventures in the healthy food / healthy water industries. NutriPure became a public company so that we can share our successes with you. Thank you to all who support our ideas and dreams.



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